Plant Services asked a handful of thought leaders in industry for their take on some key findings from the 2019 Plant Services Workforce Survey.
Keith Barr, president and CEO, Leading2Lean: “Manufacturing I think is focused on developing their brand through advertising. What needs to shift is…from advertising brand-based things to more recruiting and cultural-based things. People want to be part of a community; they want to be part of an innovative, creative team; they want to work with the latest technology. Those things all exist in manufacturing. (Manufacturers) need to position that and message that a little more aggressively. They also need to go where the military goes—they spend a lot of time in local high schools; it’s a very localized effort. Manufacturing can learn a lot from that.”
Daan Assen
